Get found on Google and in AI.
Web positioning is the work of getting your company to appear when people search for it. We cover technical SEO, content, and authority for Google, plus GEO so AI cites you when someone asks about your industry.
Today people don't only search on Google. They ask ChatGPT, Perplexity, and Gemini. If your brand isn't optimized for both worlds, you fall out of the conversation right when someone decides who to buy from. That's why we work on SEO and GEO together.
The three pillars of SEO
We build the organic side in order, because skipping the technical part is building on sand.
- Technical: so Google can crawl, index, and understand your website. Core Web Vitals, server-rendered HTML, sitemap, canonicals.
- Content: pages and articles that answer what your customer is searching for, organized into topic clusters.
- Authority: trust signals (E-E-A-T), mentions, and links that tell Google you're a reference on the topic.
GEO: optimization for AI search engines
GEO gets AI models to understand who you are and cite you without hesitation. It's based on building your entity, marking up the website with schema, and writing extractable content, in clear sentences that a model can pick up and attribute. Our own website is the proof: if Vantra ranks and AI names us, there's no need to convince anyone that we know how to do it.
SEO and GEO working together.
Technical SEO
Audit and implementation: speed, indexability, structure, Core Web Vitals, and server-side rendering.
Content and clusters
Topic clusters with pillar pages and supporting articles that cover the topic better than the competition.
Authority and E-E-A-T
Signals of experience, expertise, and trust so Google and AI take you as a reference.
GEO optimization
Entity, schema, and extractable content so ChatGPT, Perplexity, and Gemini cite you.
Schema and structured data
Organization, Service, FAQPage, and BreadcrumbList to lock in your entity without ambiguity.
Measurement and reporting
Search Console, rankings, organic traffic, and mentions in AI, reported with clarity.
The indicators we track.
Concepts we use to evaluate whether positioning is progressing. Without promising a number we don't control.
What you usually ask about positioning.
What is SEO and what is it for?+
What is GEO and how does it differ from SEO?+
How long does it take to see results?+
Do you need to rebuild the website to rank?+
Ready to power up your business?
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